TrustPager has a native Zapier app that connects your TrustPager automations to thousands of other tools. The integration works in both directions: Zapier can trigger a TrustPager automation when something happens in another app, and TrustPager can push data out to a Zap when an automation runs.
Access to the TrustPager Zapier app is currently in private beta. To request access, email support@trustpager.com and include your TrustPager workspace name. Once approved, you will receive an invite link to add the app in Zapier.
How the two directions work
Inbound (Zapier triggers TrustPager): A trigger in another app � a new row in a spreadsheet, a form submission in Typeform, a contact added in HubSpot � fires a Zap. The last step of that Zap is a Trigger TrustPager Automation action, which calls your TrustPager automation with whatever data the Zap collected.
Outbound (TrustPager triggers Zapier): An automation in TrustPager runs and includes a Send to Zapier action. That action POSTs data to a Catch Hook URL you set up in Zapier, which becomes the trigger for the rest of your Zap.
Before you start � request access
The TrustPager Zapier app is in private beta. Before setting up either direction:
- Email support@trustpager.com with your workspace name to request an invite.
- Once approved, accept the invite in Zapier. The TrustPager app will appear when you search for it in the Zap builder.
- Generate a TrustPager API key at https://app.trustpager.com/settings/api with at minimum the company:read and webhooks:read scopes. You will use this key to authenticate the TrustPager app inside Zapier.
Set up inbound � Zapier triggers a TrustPager automation
The TrustPager side needs to be set up first so you have a webhook URL to paste into your Zap.
Step 1 � Create the incoming webhook in TrustPager
- Open https://app.trustpager.com/auto/automations and open the automation you want to trigger, or create a new one.
- In the automation builder, click the Zapier card in the trigger section. This creates an incoming webhook pre-tagged as a Zapier source and gives it a friendly name.
- Copy the generated webhook URL from the panel.
Step 2 � Build the Zap in Zapier
- In Zapier, create a new Zap and set up whichever trigger app and event fits your workflow (new row in Google Sheets, new submission in Typeform, etc.).
- Add a final action step, search for TrustPager, and select the Trigger TrustPager Automation action.
- Connect your TrustPager account using the API key you generated above.
- In the action configuration, open the automation dropdown. TrustPager filters this list to show only your Zapier-tagged webhooks, so you will see only the automations set up for Zapier � not every automation in your workspace.
- Map the fields from earlier Zap steps into the data payload, then save and turn the Zap on.
Set up outbound � TrustPager sends data to Zapier
Step 1 � Create the Catch Hook in Zapier
- In Zapier, create a new Zap and set the trigger to Webhooks by Zapier > Catch Hook.
- Copy the generated Catch Hook URL from Zapier.
Step 2 � Add the Send to Zapier action in TrustPager
- Open the automation you want to send data from at https://app.trustpager.com/auto/automations.
- Add a Send to Zapier action step.
- Paste your Catch Hook URL into the URL field.
- Configure the data payload � choose which fields from the automation context (contact name, opportunity stage, form values, etc.) to include in the POST body.
- Save the automation.
Step 3 � Test the connection
- In the TrustPager automation builder, use the Send Test button to fire a sample payload to Zapier.
- In Zapier, confirm the Catch Hook received the test payload. Zapier will show the incoming fields and let you map them to subsequent action steps.
- Build out the rest of your Zap (the actions that run after the Catch Hook) and turn the Zap on.
Managing your Zapier connections
All webhooks connected to Zapier � both inbound and outbound � are visible inline in each automation at https://app.trustpager.com/auto/automations. You can rename a connection, rotate its URL, or delete it directly from the automation builder without leaving TrustPager. Deleting a connection permanently disables the associated URL � update or remove the corresponding Zap at the same time to avoid failed calls in Zapier.
Troubleshooting
- The TrustPager app does not appear when I search in Zapier
- The app is in private beta. Email support@trustpager.com to request an invite � you need to accept the beta invite before the app appears in search.
- The automation dropdown in Zapier shows no options
- The dropdown only shows automations that have a Zapier-tagged incoming webhook configured on the TrustPager side. Go to https://app.trustpager.com/auto/automations, open the automation you want to use, and make sure you added the trigger via the Zapier card � not a generic webhook trigger.
- The Send Test button returns an error
- Verify the Catch Hook URL in the TrustPager action step is correct and matches the URL Zapier generated. You can find the URL again in your Zap by opening the trigger step in Zapier.
- The automation is not firing when the Zap runs
- Check the webhook log at https://app.trustpager.com/data/webhooks to confirm TrustPager is receiving the POST from Zapier. If the call is arriving but the automation is not running, open the automation at https://app.trustpager.com/auto/automations and check the Run History tab for error details.
For a deeper look at how incoming webhooks work in TrustPager � including authentication, payload format, and activity logs � see How to Use Incoming Webhooks to Trigger Automations.